Monday, May 26, 2014

How to advertise an event! On-line or off-line?

You have been working with you band for a long time.  You now feel that you are ready for the gig that you have been waiting for!  A big hall in the Center of Town! Wow, that is really an achievement!

But who is going to come?  Can you cow your family to come?  Well, only if they like the music.
So how are you going to find people who like your music?

One way is to put up lots of videos on Youtube to showcase your talents.  Good, you've done that?

You can put up on social media, flyers and make sure that all your Facebook friends know about the concert. In Israel, Yahoogroups still work a bit, Janglo is also a good place to put your ad.

But and this is what is going to be hard work.  You have to put flyers out on the street, in the apartment lobbies and in the print newspapers.  Yup, the old fashioned way of advertising is still a very important way to get your message across.

So put on those tennis shoes and hit it man.  Bring flyers wherever you go.  Hand them out to friends, ask them to put it up in their buildings.

In this day of digital information, you still need to plaster that smile on your face and show how nice you are, and that your musical performance will be just as wonderful as you say it will.

Good Luck,

Rachael Alice
http://lifecoachjerusalem.weebly.com/

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